Study Says Social Marketing Tops Among Small Business

February 20, 2011

Social media marketing is becoming increasingly used by small businesses and entrepreneurs, according to a new study by MerchantCircle, which bills itself as the largest online network of local businesses.

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John Sternal On FOX And Friends

December 28, 2010

The PR Toolkit shows you how to develop a compelling story for the press, how to pitch the story, and how to write attention-grabbing press releases.

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26 Great Ways To Get Small Business PR In December

November 27, 2010

Check out the following 26 annual events and bizarre holidays. Many of these are great ways to get small business PR in December as media outlets and reporters will find them just quirky enough to cover your angle tied in with one or more of these 26 events.

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Small Business PR Lessons From Chilean Miners

October 18, 2010

The 33 Chilean Miners prepared themselves by getting a dose of media training before their surface so they’d be prepared for the onslaught of news cameras and journalists who would track down their every move in the weeks following their rescue

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8 Ways To Better Green Marketing For Small Business

October 7, 2010

Greenwashing – the act of making people and customers believe your company is green when it really isn’t – is being targeted much more closely than ever before. Here are a few tips to help you be more green with your marketing, based on new FTC green guides:

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12 Email Marketing Tips For Small Business

September 30, 2010

Email marketing tips for small business is a topic that can’t be talked about enough, in our opinion here at UnderstandingMarketing.com. We’d like to review what Lisa said and add a few email marketing tips for small business that are just as critical to entrepreneurs.

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