Small Business Marketing & Public Relations from Understanding Marketing

How Does Bad PR Impact A Company?

December 28, 2011

The latest bad PR example comes from a marketing company called Ocean Marketing, which until this episode represented N-Control, maker of the popular Avenger Controller for gaming enthusiasts. A customer placed an online order for the Avenger Controller with the hope of receiving it before Christmas.

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New Landing Page Helps Texas Ethics Commission

March 15, 2011

Landing pages are a great way for companies, organizations and other groups to capture and deliver information, offers and promotions to any number of targeted audiences.

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Postling Makes Managing Small Business Social Media Easy

March 9, 2011

Postling is an easy way for entrepreneurs and small businesses to manage many of their social media accounts, schedule updates, email alerts and even track their online reputation.

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Small Businesses Can’t Ask For Zip Codes From Customers?

March 2, 2011

There’s plenty talk about the increasing use of email marketing and even social media marketing, but direct mail still very much serves a purpose, especially for local small businesses that reach customers in a ten-mile diameter.

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Entrepreneur Pastry Chef Thrives Off Public Relations

February 21, 2011

Lori’s a great example of how a commitment to marketing and public relations, combined with a superior product, of course, can turn a one-person company into a thriving empire.

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