Understanding Marketing RSS
  • Holiday Emails Are Alive & “Clicking”...
    In another indication that Cyber Monday and the holiday marketing season is alive and “clicking,” Web Host Industry News cites an industry report showing an increase in email marketing activity over the last few weeks, compared to similar figures for 2007. The report is based on an Index that compiles data from the top 100 Internet retailers, which all sent an average of 2.7 different ...
  • What Do You Want To Know?
    We are here to help you with all of your marketing and public relations questions. We know how intimidating it can be to want to start doing marketing but not know how to get started. Marketing, PR, social networking, email marketing, direct mail, newsletters, customer loyalty programs, Web sites, blogs - these are all things you should be doing. But you’re a business person - not necessaril...
  • Understanding Email Marketing
    Email is a great way to communicate, it’s inexpensive to send and it’s quick to create. However it also has its challenges. Email marketing is not always easy to design. It can be difficult to get your hands on accurate email addresses that are for the right target audience. It can also be challenging to make it through email filters and spam software. But it also seems like more people check ...