About Chrisanne SternalChrisanne Sternal has 12 years of experience in creative design, and has managed marketing, emarketing and lead generation programs for companies in a number of industries, including hospitality, travel, technology, consumer goods and B2B. She excels at working with marketing professionals and business owners to find the right marketing initiatives while working within a budget framework that demands optimum ROI. Chrisanne became an entrepreneur and small business owner in April of 2008, when she left the corporate world to become a consultant and create UnderstandingMarketing.com. UnderstandingMarketing.com and Sternal Consulting are led by Chrisanne and John Sternal - two professionals with a combined 25+ years helping companies and organizations increase sales and awareness through a variety of techniques. Over the years they’ve both worked with entrepreneurial start-ups as well as some of the largest publicly traded companies in the world.

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