Does your small business have a loyalty program or a rewards program? In short, these types of programs “reward” customers for being “loyal” to you by coming back and shopping repeatedly. As a company, you’re committed to keeping them happy and providing an incentive for them to come back and shop again and again.

In it’s simplest form, an example of a loyalty program would be the ice cream shop owner that offers a buy four cones and get the fifth one free. Of course, loyalty programs can get quite elaborate, such as those found with American Express, hotels or airlines. Many of these loyalty programs offer varying levels of rewards depending on how long you’ve been a customer and how large your purchase history. They structure their programs so that they give the largest rewards to those that spend the most.

But you’re a small business or entrepreneur and you either have questions about starting your own loyalty program or you want to take the next step with an existing one.

We will have answers for you. Join the #smbiz Twitter chat on Tuesday, October 27, from 8-9 pm ET as we discuss loyalty programs and rewards programs for small business. We will have special guests on hand answering questions, but you’ll also have the opportunity to network with other small business professionals who may be able to share some critical insight.

Do you have a loyalty program? Tell us about it here. And if you have a specific question be sure to check out the #smbiz Twitter chat on Tuesday, October 27.