UnderstandingMarketing.com’s June DIY Marketing Month Giveaway has now made its way into the third week. For any small business registering to win this week, it’s time to make some news and share it with the media. Here’s what’s at stake this week:

One entrepreneur will win a free 60-minute PR brainstorm session, a 400-word press release and a free PR Toolkit to learn how to get great media exposure. UnderstandingMarketing.com co-creator and PR veteran, John Sternal, will discuss the winning entrepreneur’s PR goals for his or her company and also develop a 400-word press release on a topic that will help promote the winner’s company. The winner of this week will also receive a free PR Toolkit so that they can learn effective techniques on how to generate ongoing media awareness to help obtain more customers. Entrepreneurs may enter to win this free press release and PR Toolkit by filling out the registration form on UnderstandingMarketing.com throughout the third week of June.

If you’ve ever wondered how to do PR, check out this blog post containing links to a variety of stories that will help fill in the blanks. And don’t forget to take our Checklist For Media Relations, a great guide to show you how strong your story is and the level of interest the media may have with it.

For even more great resources on how to do PR, you may consider giving this book a good read: The Publicity Handbook.

So, what are you waiting for? You can’t win it if you’re not in it. So enter to win!