To acknowledge June as Entrepreneurs “Do It Yourself” Marketing Month and honor the 27 million small businesses in the United States, UnderstandingMarketing.com has launched its DIY Marketing Giveaway, available to any small business with fewer than 100 employees. GIVEAWAY PRIZES | ENTER | RULES  (This giveaway ended 6/30/09). In his recently released book, titled Bootstrapping, Dr. Jeff Co...

If you’re a football fan, you’ll completely understand where this blog post is headed. And even if you’re not, you’ll still get the picture. Every football coach and player will tell you there is one very key element that helps them do their job well each week. You can have the most talent on the team and possess a skill set that sets you apart from the rest of your competition, but if you...

Small businesses are all over the Web and each day they’re finding more ways to utilize the Web’s power for marketing purposes. Yes, they’re learning to “engage.” Yes, they’re learning to “integrate” with other online and offline marketing. And, yes, they’re taking social marketing very seriously. But when they actually build an online presence, they’re still somewhat lost in t...

In the past several months we’ve written several posts describing the different areas of Public Relations (PR). We’ve discussed what PR is, what it isn’t, why you should be doing PR and how to do different PR tactics. To help our small business readers out, we’ve pulled some of the most helpful and popular posts together to give you some real knowledge about PR. If you̵...

The week of May 17 – 23 is designated as National Small Business Week. Despite the current recession, small business continues to power the American economic engine providing millions of jobs and offering many recently working in Corporate America the chance to start anew by pursuing their hopes and dreams. For this, I say we’re shortchanging small business by honoring it during one week. Ever...

Remember to join #smbiz chat on Twitter each Tuesday from 8-9 pm EDT. The #smbiz chat is designed to help small business owners in all industries through networking and sharing best practices on all kinds of topics important in running a small business. From Hurricane Katrina to a Tsunami in the Far East, there is a potential for disaster in every part of the world where your business operates. An...